Focus: Mobile Utility & Mapping Integration
I developed a mobile application designed to help users instantly scan and identify insects while mapping their locations for community discovery.
Existing identification tools often frustrate users due to several key UX failures:
I focused on a "Scan-and-Go" philosophy to make the app accessible for everyone from students to hikers:
Through Competitive Benchmarking, I found that high-standard utility apps often fail by being too feature-heavy. My analysis showed that users are overwhelmed when too many things happen at once. My design simplifies this by focusing on the three core needs: Identify, Map, and Learn.
This project reinforced that UI/UX is about functional problem-solving. A clean design doesn't just look better—it builds the trust and efficiency necessary for a utility app to succeed.
"UI/UX isn't just about aesthetics; it's about solving the functional problems of accessibility and speed."